ActiveCampaign blends email marketing with some of the deepest automation in the industry. With Zapier, every FormBuilder response flows into ActiveCampaign the moment it's submitted — no code, no exports, no copy-paste.
Free on every plan · No credit card required
What teams automate
Grow your lists automatically from every form submission.
Trigger an ActiveCampaign automation with custom field values pulled straight from your form.
Add new contacts to ActiveCampaign from every newsletter signup or lead magnet form
Tag and segment contacts in ActiveCampaign based on the answers people choose in your form
Kick off a ActiveCampaign welcome sequence seconds after a form submission lands
Field mapping
In Zapier's editor, your form's actual fields appear by name — point each one at a ActiveCampaign field once, and every future response follows the map.
Setup
Most people connect a form to ActiveCampaign in under five minutes.
Create a form or start from 300+ templates — lead capture, intake, surveys, quizzes.
In Settings → API & Zapier, generate a key and copy it once.
In Zapier, pick FormBuilder's "New Form Response" trigger and connect with your key.
Add a ActiveCampaign action, map your fields, turn it on. Done.
Questions
Create a free FormBuilder account, generate an API key in Settings → API & Zapier, then create a Zap in Zapier with FormBuilder's "New Form Response" trigger and a ActiveCampaign action. Every new submission flows to ActiveCampaign automatically.
Yes — Zapier connectivity is included on every FormBuilder plan, including the free plan. Zapier itself offers a free tier for simple two-step Zaps.
No. The connection is fully no-code: pick your form, map its fields to ActiveCampaign in Zapier's editor, and turn the Zap on.
FormBuilder uses instant webhooks (REST hooks), so responses are delivered to Zapier — and on to ActiveCampaign — within seconds of submission.
Yes. Add a Zapier filter on any answer — for example, only submissions where budget exceeds a threshold — or use FormBuilder's conditional logic to shape what gets asked in the first place.
Keep exploring
Build the form once. FormBuilder and Zapier deliver every response to ActiveCampaign — while you do literally anything else.
Start freeUnlimited forms on the free plan · Set up in minutes