Drip is an e-commerce-focused email platform with rich behavioral segmentation. With Zapier, every FormBuilder response flows into Drip the moment it's submitted — no code, no exports, no copy-paste.
Free on every plan · No credit card required
What teams automate
Grow your lists automatically from every form submission.
Add new people to Drip from every newsletter signup or lead magnet form
Tag and segment people in Drip based on the answers people choose in your form
Kick off a Drip welcome sequence seconds after a form submission lands
Field mapping
In Zapier's editor, your form's actual fields appear by name — point each one at a Drip field once, and every future response follows the map.
Setup
Most people connect a form to Drip in under five minutes.
Create a form or start from 300+ templates — lead capture, intake, surveys, quizzes.
In Settings → API & Zapier, generate a key and copy it once.
In Zapier, pick FormBuilder's "New Form Response" trigger and connect with your key.
Add a Drip action, map your fields, turn it on. Done.
Questions
Create a free FormBuilder account, generate an API key in Settings → API & Zapier, then create a Zap in Zapier with FormBuilder's "New Form Response" trigger and a Drip action. Every new submission flows to Drip automatically.
Yes — Zapier connectivity is included on every FormBuilder plan, including the free plan. Zapier itself offers a free tier for simple two-step Zaps.
No. The connection is fully no-code: pick your form, map its fields to Drip in Zapier's editor, and turn the Zap on.
FormBuilder uses instant webhooks (REST hooks), so responses are delivered to Zapier — and on to Drip — within seconds of submission.
Yes. Add a Zapier filter on any answer — for example, only submissions where budget exceeds a threshold — or use FormBuilder's conditional logic to shape what gets asked in the first place.
Keep exploring
Build the form once. FormBuilder and Zapier deliver every response to Drip — while you do literally anything else.
Start freeUnlimited forms on the free plan · Set up in minutes