Two popular form builders compared on the same 25-row feature matrix and pricing, with FormBuilder shown as a third column so you can see another option to consider.
Overview
involve.me (originally brandquiz) is not a general form builder so much as an interactive-content builder. Its "funnels" are multi-step experiences — personality and product-recommendation quizzes, price and ROI calculators, lead-magnet surveys, payment and booking flows — that live on a hosted landing page, embed, or pop-up and push leads into your CRM or email tool. Outcome logic, answer scoring, calculators and A/B testing are core, and 350+ templates are built around marketing outcomes rather than form types.
The pricing reflects that focus. Plans are metered on live funnels and seats: Start (3 live funnels, 1 user), Grow (5 live funnels, 2 users, branding removed, 1 custom domain), and Scale (25 live funnels, 5 users, 3 custom domains, A/B testing, Salesforce), with Enterprise from $499 / month. On annual billing that is $29, $69 and $139 a month; month-to-month is roughly $49, $99 and $199. A free account allows 2 live funnels and 50 submissions or 500 visits a month with 30-day retention and no exports, integrations or logic jumps.
FormGrid is an independent form and survey builder whose pitch is looks and logic for free. The free plan includes unlimited forms and unlimited responses, an AI assistant that drafts a form (questions, logic and design) from a text description, custom themes, a flexible grid layout system, and a fairly deep logic set — conditional questions, repeatable sections, answer piping, calculations, hidden fields and page navigation. Responses land in a built-in analytics dashboard with CSV / XLSX export.
The paid tiers are about working with other people and looking like yourself. Plus ($29 / month as listed by third-party directories; annual billing saves up to 34%) adds team collaboration, custom emails, a custom domain, hiding the FormGrid badge, 30-day version history and 100 MB uploads. Business ($79 / month) adds workspaces, roles and permissions, 90-day history and 1 GB uploads. Integrations cover Zapier, Make, Airtable, Notion, Google Sheets and webhooks. Data is hosted in Europe and the product is GDPR-oriented.
Pricing
In each vendor's own terms; involve.me checked 2026-08-18, FormGrid checked 2026-08-18. FormBuilder: free plan (5 forms, 100 responses / mo) and Pro at $39 / month or $390 / year.
Feature comparison
25 capabilities across building, design, data workflow and security.
| Feature | iinvolve.me | FFormGrid | FFormBuilder |
|---|---|---|---|
| Building | |||
| AI form generation from a prompt | YesAI funnel generator, metered by credits | YesDraft & edit with AI, free | Yes |
| Drag-and-drop visual builder | Yes | YesGrid layout system | Yes |
| Template library | Yes350+ marketing-oriented templates | YesThemes & templates | Yes300+ |
| Conditional logic / branching | YesLogic jumps & outcomes on paid plans | YesFree, incl. piping & hidden fields | Yes |
| Multi-page / multi-step forms | YesMulti-step funnels are the default | YesPage navigation, free | YesPro |
| Calculations & scoring | YesCalculators & scoring are a core strength | YesCalculations, free | YesCalculation field + auto-graded quizzes |
| File uploads | YesFile upload element on paid plans | Yes10 MB free · 100 MB Plus · 1 GB Business | Yes100 MB free · 1 GB Pro |
| Payment collection | YesStripe & PayPal from Start | NoNot an advertised feature | YesStripe — paid to your own account, no platform fee |
| E-signature field | PartialNot a headline feature; check vendor | YesSignature field listed | Yes |
| Design | |||
| Custom themes & branding | YesDeep design controls | YesCustom themes free | YesPro |
| Remove vendor badge | YesGrow, $69 / mo (annual) | YesPlus | YesPro, $39 |
| Custom domain | Yes1 on Grow · 3 on Scale | YesPlus | Yes |
| Embed on any site | YesEmbed, pop-up, hosted page | YesEmbeds & pop-ups | Yes |
| Data & workflow | |||
| Free-plan monthly responses | Partial50 submissions or 500 visits / mo | YesUnlimited | Partial100 / mo, overflow held |
| Over-limit responses kept (not rejected) | NoFunnel stops at the limit | YesNo cap to exceed | Yes |
| Email notifications & autoresponders | YesEmail automations on paid plans | YesNotifications free; custom emails on Plus | Yes |
| Webhooks | YesPaid plans | Yes | YesAll plans |
| Zapier / native integrations | YesZapier, Make, HubSpot, Klaviyo, Salesforce (Scale) | YesZapier, Make, Airtable, Notion, Sheets | Yes6,000+ apps |
| Built-in analytics (views, drop-off) | YesFunnel analytics; A/B testing on Scale | YesBuilt-in dashboard | Yes |
| CSV / spreadsheet export | YesCSV / XLS on paid plans only | YesCSV / XLSX | Yes |
| Team workspaces & collaboration | Partial1 / 2 / 5 users by tier | YesCollaboration on Plus; workspaces & roles on Business | Yes |
| Security | |||
| Password-protected forms | PartialOTP verification on Scale | PartialNot listed; check vendor | YesPro |
| HIPAA / BAA | NoNo BAA offered | NoNo BAA offered | PartialHIPAA plan coming soon |
| GDPR tooling & DPA | YesEU-hosted (Frankfurt), SOC 2 Type II | YesEU hosting, GDPR-oriented | Yes |
| SSO / SAML | YesEnterprise only | No | PartialEnterprise |
Another option to consider
AI-first form builder with a generous free plan, held (never lost) responses, and 6,000+ integrations. Describe the form you need, the AI drafts it, and you refine it with logic, multi-page layouts, uploads, signatures and Stripe payments. Free plan: 5 forms and 100 responses a month with overflow held, never lost. Pro: $39 / month for 100 forms and 10,000 responses with the badge removed.
Questions
involve.me's entry paid plan is Start at $29 / month (annual); FormGrid's is Plus at $29 / month (per directories). Compare the response and user limits above, since the plans are not like-for-like. FormBuilder Pro is $39 / month for 10,000 responses.
involve.me offers a free plan (2 live funnels · 50 submissions or 500 visits / mo · 30-day retention · no exports, integrations or logic jumps · involve.me branding). Prices shown are per month on annual billing; monthly billing is roughly $49 / $99 / $199. Plans are metered on live (published) funnels and users. Check vendor pricing for current numbers.
FormGrid offers a free plan (Unlimited forms & responses · AI drafting · custom themes · logic · 10 MB uploads · unlimited team members · FormGrid badge). The vendor pricing page shows plan contents but the dollar amounts we could confirm come from third-party listings (Plus $29, Business $79 per month); annual billing is advertised as saving up to 34%. Check vendor pricing before deciding.
involve.me payments: Yes (Stripe & PayPal from Start). FormGrid payments: No (Not an advertised feature). FormBuilder collects Stripe payments to your own account with no platform fee on every plan, including free.
involve.me HIPAA / BAA: No (No BAA offered). FormGrid HIPAA / BAA: No (No BAA offered). FormBuilder's HIPAA plan with BAA ($99 / month) is currently rolling out.
involve.me is a marketing-first builder for quizzes, calculators, lead funnels and surveys — priced per live funnel and aimed squarely at lead generation rather than everyday forms. FormGrid is a small, design-led form builder that gives away unlimited forms and responses with AI drafting, and charges only for team features, custom domains and badge removal. involve.me is best for marketers building lead-qualification quizzes, product finders and calculators; FormGrid is best for designers, makers and small teams who want unusually pretty forms for free.
FormBuilder is worth a look if you want an AI generator that drafts forms from a sentence, 100 free responses a month with overflow held rather than lost, Stripe payments with no platform fee, and a flat $39 / month Pro plan for 10,000 responses. See our full FormBuilder vs involve.me and FormBuilder vs FormGrid comparisons.
Last reviewed August 2026. Spotted something out of date? Tell us and we'll fix it.
Describe your form in a sentence, get a draft in seconds, publish free. No credit card required.
Start building freeFree plan · 100 responses / month · Upgrade to Pro for $39 when you're ready