Fillout is a fast, modern form builder whose signature trick is writing responses straight into Airtable, Notion, HubSpot, Salesforce and Google Sheets — with a very generous free plan. If it isn't fitting — on price, features or format — here are 8 form builders worth a look, ranked with honest trade-offs.
No credit card · 100 responses / month free · Held responses never lost
Why people look
Fillout does plenty right — see our full comparison for the credit it deserves. These are the reasons that most often start a search for alternatives:
Ranked
Ranked for everyday business forms — lead capture, intake, applications, orders, surveys. Your ranking may differ if you need a specific format or ecosystem; each entry links to a full comparison.
AI-first form builder with a generous free plan, held (never lost) responses, and 6,000+ integrations. Describe the form, get a draft in seconds, refine it with logic, pages, uploads and signatures, and deliver every response to 6,000+ apps.
The conversational, one-question-at-a-time form builder known for beautiful, high-engagement surveys and lead-gen forms.
The veteran all-in-one form builder with the largest template and widget catalogue, plus PDFs, e-signatures, tables, approvals and an app builder bolted on.
Google's free, no-frills form and survey tool — unlimited forms and responses for anyone with a Google account, wired straight into Sheets and Drive.
Microsoft's built-in survey, quiz and poll tool — free with a Microsoft account and bundled into every Microsoft 365 business and education plan.
The long-running survey platform for market research, customer feedback and employee engagement, with a large question bank and serious analysis tools.
The document-style form builder that gives away unlimited forms and submissions for free and charges only for branding, domains and team features.
A no-code workflow platform for mid-size and enterprise teams that bundles forms, document generation and e-signature, with a deep Salesforce integration.
Head to head
The full 25-row matrix, so you can see exactly what changes if you switch to FormBuilder.
| Feature | FFormBuilder | FFillout |
|---|---|---|
| Building | ||
| AI form generation from a prompt | Yes | YesAI form builder |
| Drag-and-drop visual builder | Yes | Yes |
| Template library | Yes300+ | YesLarge gallery incl. Airtable / Notion templates |
| Conditional logic / branching | Yes | Yes |
| Multi-page / multi-step forms | YesPro | Yes |
| Calculations & scoring | YesCalculation field + auto-graded quizzes | YesCalculations, quizzes & scoring |
| File uploads | Yes100 MB free · 1 GB Pro | Yes20 MB free · 1 GB+ on Business |
| Payment collection | YesStripe — paid to your own account, no platform fee | YesStripe; free plan |
| E-signature field | Yes | YesStarter, $15 / mo |
| Design | ||
| Custom themes & branding | YesPro | YesThemes on Starter; fonts & CSS on Pro |
| Remove vendor badge | YesPro, $39 | YesPro, $40 / mo |
| Custom domain | Yes | YesBusiness, $75 / mo |
| Embed on any site | Yes | Yes |
| Data & workflow | ||
| Free-plan monthly responses | Partial100 / mo, overflow held | Yes1,000 / mo |
| Over-limit responses kept (not rejected) | Yes | NoForm stops accepting at limit |
| Email notifications & autoresponders | Yes | YesCustom emails on Pro |
| Webhooks | YesAll plans | Yes |
| Zapier / native integrations | Yes6,000+ apps | YesNative Airtable / Notion / HubSpot / Salesforce / Sheets + Zapier & Make |
| Built-in analytics (views, drop-off) | Yes | YesBusiness |
| CSV / spreadsheet export | Yes | Yes |
| Team workspaces & collaboration | Yes | YesUnlimited seats & workspaces on all plans |
| Security | ||
| Password-protected forms | YesPro | YesLogin / password forms on Starter |
| HIPAA / BAA | PartialHIPAA plan coming soon | YesEnterprise only |
| GDPR tooling & DPA | Yes | Yes |
| SSO / SAML | PartialEnterprise | YesEnterprise |
Pricing
Fillout pricing checked 2026-08-17. FormBuilder pricing is current.
Making the call
Our take
Choose Fillout when your data lives in Airtable, Notion, HubSpot or Salesforce and you want forms that read and write those records directly, or when you simply need a lot of free responses across many forms and seats. Choose FormBuilder when you want a fast AI-drafted builder for everyday business forms, branding removed plus custom domain and webhooks in one $39 plan, and the safety of held responses when you outgrow a tier.
Switching
In Fillout, open the form → Results → Export CSV. If the form was connected to Airtable, Notion or Sheets, your data is already there and nothing needs moving.
Paste your Fillout field list into FormBuilder's AI generator; it drafts field types, required flags and pages. Add logic and calculations in the editor.
Send responses to Airtable, Notion, HubSpot or Sheets through Zapier (6,000+ apps) or webhooks. Match field names to your existing columns.
Replace the Fillout embed or share link with your FormBuilder one, then update any redirects or emails that pointed to the old form.
Questions
For most business forms, FormBuilder is the strongest Fillout alternative: an AI generator that drafts forms from a sentence, a drag-and-drop editor with logic and multi-page layouts, 100 free responses a month with overflow held rather than lost, and a $39 Pro plan for 10,000 responses with branding removed. Choose Fillout when your data lives in Airtable, Notion, HubSpot or Salesforce and you want forms that read and write those records directly, or when you simply need a lot of free responses across many forms and seats. Choose FormBuilder when you want a fast AI-drafted builder for everyday business forms, branding removed plus custom domain and webhooks in one $39 plan, and the safety of held responses when you outgrow a tier.
Fillout's free tier is 1,000 responses / mo · unlimited forms & seats · 20 mb uploads · fillout branding. FormBuilder's free plan gives you 5 active forms and 100 responses a month, with email notifications, CSV export, embedding and the AI generator included. If you outgrow it, responses are held — the form keeps working while you decide.
The reasons we hear most: needing $75 / mo Business just to get a custom domain and analytics; paying $40 / mo before the Fillout badge comes off; not using Airtable or Notion, so the main differentiator goes unused; forms that stop accepting submissions when the monthly cap is hit.
Fillout exports responses as CSV from each form's Results tab, or you already have them in the connected Airtable / Notion / Sheet. Form structures cannot be exported, so recreate the form — pasting your field list into the AI generator is the fastest route.
Yes for everyday business forms — intake, lead capture, applications, orders. FormBuilder gives you an AI generator, drag-and-drop editor, logic, multi-page forms, file uploads, webhooks and Zapier, with branding removed and a custom domain on a $39 Pro plan. Fillout stays the better pick if you need native two-way sync with Airtable, Notion, HubSpot or Salesforce.
Fillout is built around connecting forms to external databases and offers a very large free plan, but spreads branding, domain and analytics features across $15, $40 and $75 tiers. FormBuilder is an AI-first builder with a smaller free plan (100 responses, 3 forms) but a single $39 Pro plan that bundles 10,000 responses, branding removal, custom domain and webhooks — and it holds over-limit responses instead of dropping them.
Fillout is free for 1,000 responses a month, then $15 (Starter), $40 (Pro, removes branding) and $75 (Business, custom domain and analytics) per month on annual billing. FormBuilder is free for 100 responses a month and $39 a month for 10,000 responses with branding removed and a custom domain.
Yes, and it is one of the most generous in the category: 1,000 responses a month, unlimited forms, unlimited seats, payments and 20 MB file uploads. It carries Fillout branding and does not include custom themes, custom domains or analytics.
Last reviewed August 2026. Spotted something out of date? Tell us and we'll fix it.
Keep exploring
Describe your form in a sentence, get a draft in seconds, publish free. Switch from Fillout in an afternoon — no credit card required.
Start building freeFree plan · 100 responses / month · Upgrade to Pro for $39 when you're ready